NIC Notes

Insights in Seniors Housing & Care

Market Trends  |  Senior Housing  |  Workforce

Understanding Your Market Study: Part 3

By: Lana Peck  |  April 19, 2017

Conducting a Desktop Analysis of the Competition When conducting a market study competitor analysis, many tools and sources of public information are available right from your desktop. The task may seem overwhelming, especially if the market is highly competitive. But here are some best practices to follow: Know what you are looking for Consider why the information is available Think like a prospective resident Organize a collection plan

Market Trends  |  Senior Housing  |  Workforce

Understanding Your Market Study: Part 2

By: Lana Peck  |  March 29, 2017

Defining the Market Area The first segment of this multi-part blog series established that market studies require particular attention as a critical component of the seniors housing development planning process. In this second segment, we’ll touch upon common methodologies, and uncover fine points that can increase the accuracy of a market study.

Market Trends  |  Senior Housing  |  Workforce

Seniors Housing Actual Rates Report Shows Larger Discounts for Assisted Living than for Independent Living Properties

By: Beth Mace  |  March 09, 2017

The NIC Map Data Service recently released national benchmark data through year-end 2016 for actual rates and leasing velocity. Key takeaways include: Average initial rates were below average asking rates for both independent living and assisted living properties, with monthly spreads larger for assisted living properties throughout the entire reported period.

Economic Trends  |  Market Trends  |  Senior Housing  |  Workforce

Key Takeaways from the Lone Star State’s Seniors Housing Market

By: Beth Mace  |  March 01, 2017

Texas is no stranger to seniors housing. Of the 140 markets tracked by the NIC MAP® Data Service (NIC MAP), 6 are in Texas: Austin, Dallas/Fort Worth, El Paso, Houston, McAllen, and San Antonio. Two of those are among the largest metro areas in the nation. In this blog post, I give you an analysis of Texas’ seniors housing market and several key takeaways about its performance. Takeaway #1: Population and Job Growth Texas’ population is on the rise, and the state’s larger metropolitan areas are “growth markets.” Pure growth (both population and employment) in addition to pro-growth attitudes and regulations, land availability, and relatively affordable costs of living and doing business have stoked development in many of the urban areas of Texas.

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